- Your brand deﬁnes you
- People support companies that match their beliefs
- What is your brand narrative?
- Does your brand appear where your clients play?
- What markets should you be in that you are not?
- How do you extend your offerings?
- How will you grow?
- Partners can lend immediate credibility
- The right sponsorships extend your customer base
SOCIAL MEDIA ADVISORY
- What do you need from this emerging category?
- Develop a strategy that has clear objectives and can be measured
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